Unlike most hungry people to keep up with trends and careful not to miss out on the most popular ones, designers are different. They feel a little limited by trends. However, for an agency that does web design London, it is essential to learn what trends are in and those that are long-dated.
This is because learning about new trends helps learn about customer preferences and their changing tastes. In the long run, designers can offer products or services that are agreeable to their clientele.
There’s no doubt that internet users are highly visual. As a result, it is essential that a web designer puts their skills to practical use and helps customers understand the different services and products they offer. Let’s look at some of the web design trends all designers should be aware of in 2020.
If you use digital illustrations in your web design, you are bound to have work that looks unique and stands out from the pack. An excellent illustration can help you to form a connection with your customers.
If your site has product descriptions or adverts, then a web designer can design it to suit such items. Illustrations that are popular right now amongst web designers include three-dimensional illustrations and flat, hand-drawn illustrations.
When it comes to attracting customers, it’s not enough to tell them about your services or products. It matters a great deal if you can show them as well. If you can use imagery on your site, then you can be sure that you’re helping customers understand the idea of your products well.
In the past, web designers had to rely on static images while designing websites. However, times have changed right now, and you will find a lot of websites immersing users in movie experiences on their sites. Unlike static content, video helps users interact more with your site.
No doubt using vibrant colours will attract customers to your website. This is the reason why web designers are keen on using colours that stand out in their web design. User attention is essential for any site to grow, so the layout of your site must be as attractive as possible for customers. Even if you have to use dark colours, ensure that there are colours that stand out in the background.
Your web designer can easily create a split-screen on your website for you. It is quite a simple process, and all they have to do is divide the screen and have separate messages showing on both sides of the screen. This design also works well for your users with mobile phones as they can collapse the horizontal screens into vertical ones on their mobile phones for easy viewing.
This technique is the best one to implement if you’ve got separate messages on your website that you need to deliver to your users. As a web designer, one must be aware of the trends that come up to keep up with their customers’ demands and ensure that they aren’t left behind as technology continues to upscale.