The merger of Freeview and Freesat has now been completed, but what does this mean for you?
The merger of FREEVIEW and Freesat has been finalized, and the two free-to-air services now share technologies and innovations. But what does this imply for the audience?
Freeview and Freesat have merged into one entity. The long-awaited merger between the two brands was completed at the conclusion of last week. For those who don’t want to spend a substantial lot on subscriptions to Sky Q, Netflix, Disney+, and Amazon Prime Video to watch at home… Freeview and Freesat provide a plethora of free programmes and movies. If you use either of these services, you’ll be happy to hear that they’ve merged.
Digital UK, which was a joint venture between the BBC, ITV, Channel 4, and transmitter operator Arqiva until the latter quit the project last year, has now stated that it will purchase Freesat on July 8, 2021. The combination had to be approved by the necessary authorities and regulators because Freesat had two shareholders, the BBC and ITV.
The process of merging the two companies will take several months, according to the brands.
It’s not clear what the combination will entail for viewers. Digital UK, on the other hand, claims that combining the two companies will result in both “benefiting from a more streamlined approach to technical innovation and product development.”
As a result, we expect additional capability to be rolled out simultaneously to Freeview and Freesat devices. With fingers crossed, this will also imply that future content arrangements will apply to both set-top boxes, allowing Freesat and Freeview subscribers to watch the same boxsets and channels.
We also hope that innovations that are now only available on one of the Digital UK services can now be shared, putting both of these free-to-view options on an equal basis for the first time.
For those unfamiliar, Freesat provides access to many of the same channels as Freeview, but viewers must use a satellite dish to enjoy their favorite programmes. So, if you’ve chosen to ditch Sky Q but still have a dish on your roof and don’t want to spend a weekend doing DIY, you can use your old receiver to access free-to-air channels by plugging in a Freesat compatible set-top box. That’s not the same as Freeview, which makes use of your aerial.
There are a couple of benefits. “Brinkwire News in Condensed Form.”