Men were seen holding posters that read ‘penalty for adultery,’ but the public is outraged.
Several guys were seen holding cardboard placards outside London tube and train stations this week, claiming to have ‘cheated’ on their girlfriends – but some onlookers were not pleased.
Several males were observed holding a giant placard that indicated they’d ‘cheated’ on their partner outside London tube and train stations this week.
People were encouraged to believe that the guys had been unfaithful and that their punishment was to display their shame in public.
People aren’t thrilled, though, because the placards are thought to be part of a dating app commercial campaign.
“I cheated on my fiancée on Thursday, and this is my punishment,” read each sign, which was scrawled in the same text.
Many individuals turned to social media after witnessing the strange signage, including someone who saw a man holding a sign outside Liverpool Street Station.
“Absolute scenes at Liverpool Street this am,” they said in a tweet that has since gone viral, garnering 54,000 likes.
Someone person posted a photo of a man holding a banner that read, “And Victoria.”
A third person added their two cents, saying: “Station de Banque… It has to have been a wild Thursday night.” Some speculated that the photographs were part of a cunning advertising strategy by dating app Thursday as they began to spread online.
This is owing to the fact that the sign’s ‘y’ is stylized similarly to the app’s, with a portion missing.
“We do not condone cheating,” the app noted beneath one of the most popular posts.
As one person responded to the app’s statement, “Then this is one bizarre ad campaign @thursdaydating,” others were not pleased.
“But you’re totally okay presenting your app as a tool to make cheating on your partner easier?” said another.
“Yet your entire advertising concept is predicated around it,” a third wrote.
Despite the outcry, several people claimed that the effort was successful.
One user tweeted a snapshot of the sign with the caption: “@thursdaydating, you did a fantastic job. Well done…” “We do not condone cheating,” the app responded once more, a phrase it shared numerous times on Twitter yesterday.
The software was created by entrepreneurs George Rawlings and Matt McNeill Love to combat ‘dating weariness,’ according to the official description: “People waste too much of their time on dating apps. Not only is the whole thing disappointing, but the pressure to find “the one” is tedious.” Every Thursday, the app is available from 0.01 a.m. to midnight, i.e. The news is summarized by Brinkwire.