Burger King is set to build its first VEGAN restaurant, which will be devoid of all beef.
Next Monday, BURGER KING will debut its first plant-based restaurant.
Later this month, the world’s first meatless Burger King will debut for a limited time in Cologne, Germany. Burger King’s famous meat substitutes from plant-based nuggets, Whoppers, and Vegan Chicken Royales are expected to feature on the vegan menu.
From June 7 to June 11, a vegan Burger King is set to debut for only four days.
The Vegetarian Butcher, a Dutch plant-based meat company, is partnering with the franchise to develop a fully vegan restaurant.
During this time, Burger King restaurants across Germany will offer a vegan mayonnaise for the first time. It’s unclear whether the chain will develop more dairy-free cheese and vegan condiments for the new eatery at this time.
It comes on the heels of Burger King France’s announcement of a new veggie burger. While some have praised the addition to the menu, others have criticized the fact that the burger contains cheese and thus is not vegan.
“Might as well make it vegan, right?” one Twitter user said.
“A vegetable burger!” exclaimed another. Seriously!?! Whoa, whoa, whoa, whoa, whoa, whoa, whoa, Was a vegan burger too risky? In 2021, pay for the bravery and inventiveness with a vegetable.”
In recent years, Burger King has collaborated with the Vegetarian Butcher to create new plant-based menu dishes that are currently available in 25 countries. The cooperation is responsible for the Vegan Chicken Royale in the United Kingdom, the Plant-Based Whopper in China, and the Whopper Vegetal in Mexico.
Alasdair Murdoch, the CEO of Burger King UK, stated earlier this year that he intends to transform the company to a 50 percent plant-based diet within the next decade.
“Over time, the amount of beef we sell as a percentage of our total sales is decreasing,” Mr Murdoch told iNews.
“We know where we’re going, we’re embracing where we’re going, and we’re trying to be ahead of it. However, we are still really proud of our beef.”