After last year’s launch recall catastrophe, Guinness 0.0 is relaunched in supermarkets.
Guinness 0.0, a non-alcoholic beer that was first released a year ago but was withdrawn owing to safety concerns, will finally hit shelves this week, according to the company.
Guinness was ecstatic to announce last year that they will be branching out into the non-alcoholic market with a 0.0 beer. The drink was released in November 2020, but was quickly withdrawn due to concerns about “microbiological contamination” that could have made some cans hazardous to drink, according to beverage maker Diageo. Guinness 0.0 will be back on store shelves this week after an examination and the drink being certified safe to ingest. This is where you can purchase it.
In October 2020, Guinness 0.0 was released in a small number of supermarkets.
Diageo issued a voluntary recall of Guinness 0.0 as a precautionary measure after production tests revealed suspected contamination in select batches.
Following a thorough examination into all elements of the manufacturing process, Diageo detected a process failure and has subsequently implemented extra safeguards and controls to assure product quality throughout the manufacturing process.
Now that the drink has been reintroduced to the market, it is available to all Guinness fans.
The beer itself has “the same dark, ruby crimson liquid and creamy head,” according to the brewers at St.Gate. Jame’s
Like the alcoholic Guinness, there are also “hints of chocolate and coffee nicely balanced with bitter, sweet, and roasted aromas.”
Those who opt for the non-alcoholic version, however, will consume fewer calories, as each 100ml includes only 17 calories.
This implies that a normal can of alcohol-free Guinness 0.0 contains less than 75 calories while maintaining the same iconic flavor as a regular pint.
Guinness 0.0 will be available in certain Morrisons and Co-op supermarkets for people who want to enjoy a chilly can at home.
It will be offered in 440ml cans, with a 4x440ml pack expected to cost between £3.50 and £4.50.
The product will subsequently be distributed to additional supermarkets.
Guinness 0.0 will be available at bars around the country starting next week for individuals who want to order a pint.
Because Guinness 0.0 cannot be poured using the standard procedures now in use in pubs, this will correspond with Guinness’ brand new MicroDraught on-tap technology.
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