Target has made a permanent decision to open on Thanksgiving, which may alter your shopping plans forever.


Target has made a permanent decision to open on Thanksgiving, which may alter your shopping plans forever.

This Thanksgiving – or any Thanksgiving in the future, for that matter – an early start on Black Friday shopping at Target will not be feasible. The retailer stated on Monday that it will not only be closed on Thanksgiving Day this year, but that it will do so every year. Target made the permanent change after closing stores due to the epidemic last Thanksgiving.

“What started as a temporary measure motivated by the pandemic is now our new standard – one that honors our capacity to deliver on our guests’ holiday desires both within and well beyond store hours,” Target CEO Brian Cornell said in a memo to staff obtained by the Associated Press. “Don’t worry if this is the last Thanksgiving you’ll spend with family and friends for a while,” Cornell continued, “since Thanksgiving store hours are one thing we won’t ‘get back to’ when the pandemic eventually diminishes.” Target began opening its stores on Thanksgiving Day a decade ago, transforming Black Friday sales into a weekend-long event that began on Thanksgiving Day. However, some who believe employees should be able to spend the holidays with their families rather than working excessive hours were outraged by the decision. However, as a result of the pandemic, retailers were forced to minimize crowds in stores, which resulted in substantial changes. As a result, several stores choose to lock their doors on Thanksgiving, with Black Friday offers starting in October and rolling out throughout November, a successful strategy. According to the National Retail Federation, the country’s largest retail trade association, and as reported by CNBC, holiday sales in the United States increased 8.2 percent from the previous year in November and December 2020. The group predicts that this year’s growth will be between 8.5 and 10.5 percent higher than last year’s. Target isn’t the only store closing on Thanksgiving; Walmart, Best Buy, and Home Depot are also planning to close. Despite the fact that none of those stores have declared permanent Thanksgiving shutdown, some analysts anticipate more will follow Target’s lead. “With all these online purchasing alternatives, is it really necessary to open on Thanksgiving?” asked Ken Perkins, president of Retail Metrics, a retail research organization. Perkins told the Associated Press that he believes stores are weighing whether it’s worth it to spend money on labor and other expenses on Thanksgiving. Stores are expected to be open on Thanksgiving… Summary of Entertainment News from Brinkwire.


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