After 15 seasons of The Apprentice, Alan Sugar discusses whether the stars are more focused on their tasks.


Alan Sugar discusses whether Apprentice contestants are more focused after 15 seasons.

ALAN SUGAR has discussed this year’s candidates for The Apprentice ahead of the new season’s premiere on BBC One tonight.

As 16 contestants prepare to compete for a seat at the table on this year’s series of The Apprentice, Lord Alan Sugar addressed the audience.

With this being the 16th series of the BBC favorite, the business magnate discussed whether the new generation of contestants are ready for the challenges ahead.

He also slammed critics who slammed the participants despite the “extreme pressure” they were under.

“They fall for the same things, the same traps, and all that stuff,” Lord Sugar said of the candidates’ ability to complete the tasks.

“However […] they learn quickly, which is a good sign for me because I have no problem with people who are a little naive or inexperienced.”

“With young people like that, there’s no problem.”

“What I have a problem with is people who don’t learn, who don’t pick up, who don’t grasp things,” the TV personality continued.

“And what bothers me is that when you see these candidates – and we start with 16 – quite a few of them get it, and a lot of people, particularly those 35 to 40 years old, who watch the show are quick to criticize.”

“‘What a bunch of idiots they are,’ ‘what a bunch of idiots – that is wrong,’ ‘they’ve done that wrong,'” says the speaker.

“I wish one day we could get a group of those people and put them in the boardroom to see how they would do,” Lord Sugar continued.

“Because they’re under a lot of stress.”

“And as Karren [Brady] so aptly put it, ‘They all want to win,’ so the competition in this is incredible.”

Lord Sugar also discussed how the show’s selection process allows for the “right calibre” of contestants to be invited to participate.

“I’ll say this in the nicest possible way: I have them under control,” Lord Sugar said when asked if he had to put the contenders under pressure.

“They don’t appear to go off the rails very often.”

“The production team takes great care to ensure that the right kind of person joins us, and they know how far they can go.”

He also shot down rumors that he and his wife were cheating on each other.

“News from the Brinkwire.”


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