Villa Plus reduces booking deposits while others are raising their terms

Thu, 07 Oct 2010 16:33:31 GMT

Villa Plus has announced that at a time when other villa operators are increasing their terms, it will be reducing its booking deposit requirement to 10% for villa only bookings or £100 per person for package holiday bookings*.

In a fragile economy, where big ticket items like holidays can seem expensive, Villa Plus wanted to make it easier for customers to book their holiday early, yet still get value for money. So, in contrast to other villa operators, the company has decided to decrease the amount customers are required to pay when they book their holiday.

"We wanted to make it easier for our customers, many of whom are families, to book their holiday early and secure their favourite villa. We're hoping the lower booking deposit will help our customers to budget if they need to", commented Nick Cooper, Villa Plus director and founder.

This won't be the first time Villa Plus has thought differently. As tour operators struggled last year, Villa Plus rebranded and made significant improvements to its website which lead to a widespread sales increase for 2010. This has helped place Villa Plus in a strong financial position for 2011, ultimately enabling it to reduce the booking deposits against the general trend.

Notes to editors:
*Some airlines may charge full fare up front, so prices may vary depending on airline chosen. Also, package holiday deposits are subject to an additional statutory ATOL contribution of £2.50 per person.

About Villa Plus
As one of the UK's largest villa operators, with over 24 years experience, Villa Plus go through an extremely rigorous selection process to select the very best villas with their own private pool in the very best locations. Over half Villa Plus villas are within walking distance of the beach and it has more centrally located villas than any other tour operator.

To ensure its villas are well maintained, maid and linen service is provided whilst a gardener, pool maintenance man and a villa manager oversee each villa. All Villa Plus villas have their very own private pool and, due to on-going investment, are amongst the best equipped on the market.

Villa Plus has a strong ethos of good customer service coupled with dedicated service centres at each of its nine destinations for round the clock support.

Established in 1986, Villa Plus is financially strong and ATOL protected.

Villa Plus unveils fresh new rebrand

Wed, 18 Nov 2009 14:50:33 GMT

Villa Plus, the independent, direct-sell villa specialist, has rebranded itself with a fresh, modern look, demonstrated by a vibrant and uplifting new colourful logo.

As part of the re-brand, Villa Plus will also be adopting a new tag line; 'Villa holidays with a difference', which reinforces the fact that the company's villas come with many extras as standard and are among the best equipped rental villas in Europe. An impressive 98% of villas are air conditioned and all have their own private swimming pool, many of which are heated. Other additional benefits include sun beds, BBQ's, table tennis tables, pool tables, Playstation 2s, satellite TV (many with BBC and ITV), as well as the added security of an alarm system. All villas include maid and linen service and, space permitting, each villa is equipped with a washing machine and dishwasher.

Simon Linford, Sales and Marketing Manager at Villa Plus said: "Having been about for a while, we've decided it's time to better reflect the fabulous product and service we sell. Our new brand is characterised by a modern logo of a friendly persona. Also, to illustrate the extra value we give the customer, we've come up with the tag line 'villa holidays with a difference'.

"Yet this doesn't mean we've been taken over by the big boys," Linford continued. "On the contrary, Villa Plus remains an independent direct sell tour operator owned and managed by its founders. We have over 700 exclusively contracted villas across nine destinations in Europe and we select the very best villas in the very best locations. All our villas have their very own private pools and are amongst the best equipped in the market."

Villa Plus has been providing quality villa holidays for 23 years and was the pioneer in improving the standard of European villa holidays. Started from the bedroom of founder Nick Cooper, the company has to date booked over 300,000 customers and become the UK's second largest villa tour operator. With a culture of providing strong customer service, Villa Plus has built up an enviable reputation in the business and a well deserved customer loyalty which is unrivalled.

As the company rolls out its fresh, new image, Villa Plus looks forward to the future and continuing to raise the standards of villa holidays for customers old and new.

About Villa Plus:
VillaPlus.com is an independent tour operator that has been providing villa holidays for 23 years to the best locations in Europe, providing holiday villas to rent in Cyprus, the Algarve, Costa del Sol, Mallorca, Menorca, Corfu, Costa Blanca, Kefalonia and Villas in Lanzarote.

VillaPlus.com has extensive experience and the independent operation means that they can offer ATOL protected air inclusive holiday packages that are genuinely tailored to individual client requirements.

In the late 80s and early 90s VillaPlus.com were the first villa company to try to install into every villa, basic items such as washing machines, dishwashers, satellite TV, microwaves, safes and alarms. These items were later followed by further upgrades such as PlayStation 2, stair gates, pool tables, table tennis, brick barbecues and sun bed mattresses.

VillaPlus.com have a highly experienced and dedicated team based in the UK and overseas who work hard to provide clients with the high levels of professional service required to ensure that the VillaPlus.com holiday experience is enjoyable and hassle free.

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