Mr England teams up with NSPCC to launch Debenhams kids t-shirts

Mon, 04 Apr 2011 10:49:47 GMT

Mr England’s Vaughan Bailey, star of upcoming Sky Living reality show ‘Hunks’, helped launch an exclusive range of kids t-shirts today (04 April) in aid of NSPCC.

Nine Debenhams fashion designers, including FrostFrench, Ted Baker, Julien Macdonald and Ben de Lisi, have been involved in the range. All proceeds from the t-shirts will be donated to the charity.

Vaughan Bailey said: “I’m a big supporter of the work the NSPCC does to help vulnerable children and young people. I know first hand what it’s like to go through tough times as a young person after my parent’s split up. The sale of these t-shirts will make a real difference to the NSPCC’s child protection work.”

Svetlana Kirov, NSPCC Head of corporate partnerships, said: “We’re grateful to Debenhams and their designers for creating such a wide-range of t-shirts in aid of the NSPCC. All the money raised will help the NSPCC continue its vital work protecting children from abuse and neglect.”

T-shirts will be on sale from Monday 04 April in stores and online at www.debenhams.com/charity-t-shirts . Debenhams are raising funds for Children 1st in Scotland and ISPCC in the Republic of Ireland.

Adam Rose, Divisional Trading Director for Childrenswear at Debenhams said: “We are proud to continually support the vital work of the NSPCC, ISPCC and Children’s 1st, through the launch of this fantastic range of designer t-shirts. We are sure that Mums, Dads and kids will love the exclusive designer styles and snap them straight up, making a stand against cruelty to children.”

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NSPCC press office 020 7825 2514 Out of hours 07976 206 625

Images of Vaughan Bailey promoting the t-shirts alongside local school children are available.

NSPCC website refresh sees rise in Helpline reports of child abuse

Thu, 15 Jul 2010 10:28:56 GMT

The NSPCC has announced an eight-fold rise in online reporting to its Helpline about suspected child abuse, following a major website refresh.

In the month since the new look NSPCC website launched on 28 May, the NSPCC Helpline dealt with 209 online reports from people worried about a child – up from a previous monthly average of 25.1

The NSPCC Helpline is a free service for anyone concerned about the safety or welfare of a child and can be contacted 24 hours a day, seven days a week, by phone, email or via a secure online form.

NSPCC digital communications manager Stephanie Hughes said: “A key objective of the NSPCC website refresh was to provide people with engaging content, and ensure they could find what they were looking for with fewer clicks.

“Making sure everyone could access the NSPCC Helpline, encourage them to seek help and advice and report suspected child abuse, was top of the list.

“To make the Helpline easily accessible to all audiences we’ve placed prominent ‘Report a concern’ links and Helpline promotional units in the right hand column throughout the site, plus an NSPCC Helpline hero banner on the homepage”

Of the NSPCC Helpline online contacts from members of the public the most commonly reported concern was neglect (86 reports), followed by physical abuse (65), and emotional abuse (32). All these online reports resulted in a referral by the Helpline to local authority children’s services or the police.

Stephanie Hughes continued: ”It’s important that people feel confident about reporting abuse, and that they are doing the right thing by contacting the NSPCC Helpline. To provide this reassurance all the Helpline pages feature clear, concise copy about how the service works and what happens when you report a concern.

“Overall, we’ve completely reviewed the NSPCC website user journey, to meet our audience's needs as much as our business priorities, and the site is now fit to support donations, volunteering and campaigning too. Another key factor was to optimise the copy to make sure people would find us when concerned about a child.”

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Notes to editors:
1. A total of 209 child welfare contacts were submitted to the NSPCC Helpline via the online form at www.nspcc.org.uk from the week commencing 24 May to week ending 27 June 2010.

2. These online contacts were in addition to 140 emails sent to help@nspcc.org.uk and 1,152 calls received by the NSPCC Helpline that also resulted in a referral to children’s services, during this same period. There was a small increase in the number of emails and calls (from 103 emails and 1,074 calls) during the previous month, but this was not as marked as the contacts via the online forms.

Michael Sheen is first ‘Hero’ of NSPCC’s Child’s Voice Appeal

Mon, 01 Mar 2010 09:01:59 GMT

The actor Michael Sheen OBE was announced today (1 March) as the first official ‘Hero’ of the NSPCC’s Child’s Voice Appeal.

As a ‘Hero’ Michael Sheen has committed to supporting the Child’s Voice Appeal through to 2011.

To mark his appointment Michael Sheen made sure he wasn't late for a very important date; taking time out from playing ‘The White Rabbit’ in Alice In Wonderland to appear in a short NSPCC film.

The hard-hitting short tells how a phone call to ChildLine, a service provided by the NSPCC, saved a suicidal boy called ‘Mark’ who phoned the free 24-hour helpline from the top of a tower block.1

The NSPCC film is available to watch at www.childsvoiceappeal.org.uk.

Michael Sheen said: “As an actor, I’ve been a prime minister, a talk show host, and a football manager. I use my imagination to get inside the minds of these characters. But as a father, it’s beyond me to imagine what goes on in the mind of someone who abuses a child. Too horrific to imagine life for the child who suffers abuse day in, day out.”

Michael Sheen has also recorded a voice over free of charge, for a Child’s Voice Appeal TV advert, which debuts on air this week. Donors recruited through similar TV advertising have already donated over £126m to the NSPCC.

ChildLine founder and President Esther Rantzen said: “I’m delighted that Michael Sheen has agreed to become the first patron of our Child’s Voice Appeal. As one of our most talented actors, he has brought a moving and compelling voice to this new film. I hope everyone who sees it will support our appeal, so that far more vulnerable children will reach the support and protection they need.

“Since ChildLine joined with the NSPCC four years ago, we now answer more children than ever before. And yet the demand is so great that ChildLine can still only answer two-thirds of the 2.3m calls it receives every year. Our nightmare is the child who plucks up the courage to ring, fails to get through, and never dares try again.”

Michael Sheen continued: “I dread to imagine what happens if children’s voices aren’t heard and they continue to suffer in silence. By providing helplines reaching out to children and adults alike, the NSPCC enables children like ‘Mark’ to have a voice. Everyone can help ensure these cries for help are heard. Please support the NSPCC’s Child’s Voice Appeal.”

The Child’s Voice Appeal will help the NSPCC answer more calls to ChildLine and to the NSPCC’s Helpline for adults worried about a child. Funds raised will also be used to make ChildLine available to children by phone, online and by text.

People can help answer a child’s cry for help by donating to the NSPCC’s Child’s Voice Appeal by visiting www.childsvoiceappeal.org.uk

Anyone worried about the welfare of a child can call the NSPCC helpline 0808 800 5000.

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Notes to editors:
1. The case study in the film draws on what children tell ChildLine, but it does not describe a specific case. The children who appear in the film are actors.
2. A Child’s Voice Appeal Hero is an NSPCC celebrity supporter with a high public profile, who has committed to support the Child's Voice Appeal for its duration. Child’s Voice Appeal Heroes will act as spokespeople and support a range of activities to help promote the Appeal.

NSPCC City Dinner success sealed by new Jaguar XJ

Fri, 04 Dec 2009 16:37:33 GMT

The sensational new Jaguar XJ took pole position at the NSPCC City Dinner last night (2 December), raising around £170,000 for the NSPCC Child’s Voice Appeal.

Perry McCarthy – the original “Stig” from BBC’s Top Gear – hosted the evening at London’s Dorchester Hotel. More than 200 guests from leading City firms such as Deloitte and Barclays enjoyed a champagne reception, followed by a sumptuous dinner in the hotel’s Great Ballroom.

The all new Jaguar XJ topped the prize list in the live auction. Bidding was heated for all the luxury prizes, including a Ferrari factory trip to Maranello (Italy), a Picasso lithograph print, a monoprint by Tracey Emin, and a weekend stay at a Tuscan villa.

City Dinner committee chairman Mark Wood said: “The City Dinner has a well-established history of raising a fantastic amount of money for the NSPCC and this year was no exception. Thank you to everyone who bid so generously and to everyone who donated such spectacular auction prizes.”

Jaguar UK managing director Geoff Cousins said: “We were delighted to donate a Jaguar XJ to the City Dinner’s auction and I’m thrilled it has raised so much money for the NSPCC. We will continue our support for the NSPCC with our national partnership, with the aim to raise funds for the charity’s Child’s Voice Appeal.”

Now in its 15th year the City Dinner is the NSPCC’s biggest annual event. It has raised more than £3m since 1994 to help the NSPCC end cruelty to children.

The NSPCC is running a three year Child's Voice Appeal to raise £50m for its helplines. The money will help grow ChildLine so it can answer many more contacts from children by phone, online and text. It will also go toward developing the NSPCC helpline for adults worried about a child.

Top Articles Tagged with nspcc

Mr England teams up with NSPCC to launch Debenhams kids t-shirts

NSPCC website refresh sees rise in Helpline reports of child abuse

Michael Sheen is first ‘Hero’ of NSPCC’s Child’s Voice Appeal

NSPCC City Dinner success sealed by new Jaguar XJ