Kuoni reveals its Travel Trends Report 2012

Thu, 02 Feb 2012 10:54:09 GMT

The Maldives has once again topped Kuoni's annual poll of where UK customers want to spend their holidays. In the company's top ten selling destinations for 2012, the Indian Ocean archipelago has held on to the top slot since 2005.

Where holidaymakers want to go is just part of leading tour operator Kuoni's annual Travel Trends Report. The 20-page report also tracks hot travel trends and the top destinations for weddings and honeymoons, for families, for solo travellers, for pampering spa holidays, for the most exciting adventures and authentic experiences as well as the best destinations for those that care about the planet.

The report also highlights changes in holiday behaviour and includes trends in holiday booking behaviour, such as the importance of social media in driving holiday choices.

The top five destinations for 2012 are Maldives holidays, Thailand, Sri Lanka, The United Arab Emirates and the USA, including New York holidays. Kuoni predicts that South Africa will witness huge growth over the next 12 months, helped by the exposure from the football World Cup last year and the weakened currency against sterling. The only mid-haul destination in the 2012 Top Ten selling destinations is the United Arab Emirates, mostly due to the popularity of Dubai holidays.

The Maldives also retained its top slot for honeymoon destinations and topped the wish list for digital natives, better known as Generation X, Y and Z. Sri Lanka holidays retained 'Number One Destination for Weddings', Kuramathi Island Resort in the Maldives kept the top slot for 'Family Destinations', as did Thailand holidays for solo travelling.

The winner of the Top 10 Adventure Holiday is the 11-day tour of culture-rich Sri Lanka on the Ceylon Tour, while those looking for the best 'Planet Friendly Holiday' voted for Governors Main Camp in the wildlife safari heaven of Kenya.

Aside from favourite and new destinations, there are changes in the type of holiday the customer wants. More destination-savvy and discerning holidaymakers are looking for different types of holiday, with four specific trends emerging:
- a thirst for discovery
- authenticity of experience
- social responsibility
- face to face contact with a travel expert when booking.

To meet the needs of a changing holidaymaker, Kuoni launched the Discover brochure for 2012, packed with experiences and tours to help get under the skin of a destination. The company has also launched ananea, a sustainable brand that stands for socially responsible holidays that empower people to protect the natural environment and local population. Kuoni has also strengthened its retail presence across the UK over the last 12 months, with more retail stores for holidaymakers to access all-important first-hand expertise and knowledge.

About the 2012 Travel Trends Report:
Figures in Kuoni's 2012 Travel Trends Report are based on multiple sources, namely statistics from booking patterns made between January to December 2011 for holidays during 2011 and 2012, actual passenger numbers, customer behaviour and feedback.

About Kuoni:
Kuoni was established in 1906 in Switzerland by Alfred Kuoni, a visionary adventurer and explorer of his time who opened some of Europe's first travel agencies. Today it has branch operations in over 40 countries. For 105 years Kuoni has been creating holidays with a spirit of adventure and has been recognised consistently, winning coveted awards such as The World's Leading Tour Operator for 11 years in a row at the World Travel Awards, Best Large Tour Operator at the 2011 Daily Telegraph Ultratravel 100 Awards for five consecutive years, best Luxury Tour Operator at the Sunday Times Travel Magazine Readers' Awards and has also scored most highly in the Which? top 20 travel company survey 2011. Kuoni has also been voted Britain’s Best Long-haul Tour Operator by travel agents for the past 29 years.

Kuoni utilise innovative technologies in new 2012 brand campaign

Mon, 16 Jan 2012 10:38:41 GMT

Kuoni, a leading travel brand, has announced its aim to optimise digital channels with its 2012 integrated marketing campaign.

Over and above traditional marketing channels such as national and regional press, outdoor, radio and direct mail, the online elements of the campaign offer exciting new innovations and creative thinking from Kuoni.

These innovations include the use of augmented reality in all national press and magazine advertising which the company hopes will reinvent print advertising by creating a two-way communication. Kuoni is one of the first UK tour operators to use augmented reality whereby consumers will be prompted to view extra content and video through smartphones and iPads using image recognition technology from Aurasma.

Martina King, Managing Director of Aurasma said: "Kuoni are natural partners for Aurasma because like us, their business is all about creating memorable experiences for people. This campaign is visually stunning and includes the first ever integration of a 'click to call' feature in the app. This makes it engaging and fast tracks the consumer journey from print brochure to booking line."

Naomi Wilkinson, Kuoni's Head of Marketing added: "With a significant proportion of our online traffic coming from smartphones and tablets, augmented reality felt like the next logical step in creating a seamless multi-channel experience for the Kuoni customer."

Kuoni has also employed dynamic creative messaging in online display advertising for its new campaign. Over 240 creative message variations have been created, all based on a consumer's journey and level of interaction with the Kuoni website. In this way, future messaging can be tailored to the individual experience and stage in the booking process. Matt Dailey of Media Edge CIA commented: "The importance of relevancy, personalisation and context in marketing messages cannot be underplayed in driving increased conversion levels for businesses like Kuoni. Dynamic creative messaging has moved this opportunity to online display campaigns, enabling the levels of relevancy and personalisation that consumers expect and that drive them to re-consider Kuoni and take action."

Furthermore, Kuoni launched a social media competition on Facebook that allows fans of the company's Facebook page to get involved and create their own "Requested by you…Crafted by Kuoni" campaign poster. Entrants can choose an image from the Kuoni brand images and write their personal holiday requests for a chance to win a £2,000 Kuoni Gift Card for their next holiday. The competition runs until February 29th 2012.

Naomi Wilkinson commented: "Kuoni has successfully established Facebook and Twitter pages with 15,000+ and 5,000+ followers respectively. The Facebook competition is a way for customers and followers to engage with Kuoni in a fun and creative way whilst bringing alive the essence of the campaign."

This new innovative approach seeks to provide a truly multi-channel experience to the consumer and reinforces Kuoni's innovative ethos.

About Kuoni:
Kuoni was established in 1906 in Switzerland by Alfred Kuoni, a visionary adventurer and explorer of his time who opened some of Europe's first travel agencies. For 105 years Kuoni has been creating holidays with a spirit of adventure and has been recognised consistently, winning coveted awards such as The World's Leading Tour Operator for 11 years in a row at the World Travel Awards, Best Large Tour Operator at the 2011 Daily Telegraph Ultratravel 100 Awards for five consecutive years, best Luxury Tour Operator at the Sunday Times Travel Magazine Readers' Awards and has also scored most highly in the Which? Top 20 travel company survey 2011. Kuoni has also been voted Britain’s Best Long-haul Tour Operator by travel agents for the past 29 years.

Kuoni offer tours across the globe, including Dubai holidays, Sri Lanka holidays, Florida holidays and Caribbean holidays, as well as many tours suited to honeymoons.

Kuoni launches 'Limited Release Holidays' range

Wed, 04 Jan 2012 10:30:52 GMT

Kuoni, the award-winning travel brand, has launched its range of affordable offers, known as "Limited Release Holidays".

The range of offers are targeted towards holidaymakers after five particular types of holiday - 'Great value holidays', 'Away from it all', 'Discover', 'Mind, body and soul' and 'For the kids'. Each holiday type has been designed around the needs of travellers after a particular type of break, and include transfers, flights (including taxes and surcharges), pricing per person and savings per couple.

The 'Great value holidays' are designed for customers who want the best prices and savings in quality locations, the 'away from it all' holidays aim to appeal to those who want to escape the hustle and bustle of everyday life. The 'discover' holidays are aimed at explorers, adventurers and culture connoisseurs, while at the other end of the spectrum, the 'mind, body and soul' holidays are designed for those that want serenity and luxury in natural surroundings. Finally, the 'for the kids' holidays are tailored towards children's needs, offering suitable activities and places to explore in exotic locations.

The Limited Release Holidays is a part of Kuoni's new multi-media, tactically led brand campaign, which includes a significant digital display campaign, colour advertisements in the national press (including augmented reality), a Kuoni store centric radio campaign and a Kuoni Facebook poster campaign.

Naomi Wilkinson, Kuoni's head of marketing, said: "Kuoni have a brand new campaign which has evolved from our customer proposition research in 2011. We have invested in a multi-million pound campaign in media across the marketing mix. The campaign is running across traditional and digital channels to communicate to customers at various touch points in the customer journey."

For more information, customers can visit http://www.kuoni.co.uk/limitedrelease.

About Kuoni:
Kuoni was established in 1906 in Switzerland by Alfred Kuoni, a visionary adventurer and explorer of his time who opened some of Europe's first travel agencies. It has branch operations in over 40 countries. For 105 years Kuoni has been creating holidays with a spirit of adventure and has been recognised consistently, winning coveted awards such as The World's Leading Tour Operator for 11 years in a row at the World Travel Awards, Best Large Tour Operator at the 2011 Daily Telegraph Ultratravel 100 Awards for five consecutive years and scored most highly in the Which? top 20 travel company survey 2011. Kuoni has also been voted Britain’s Best Long-haul Tour Operator by travel agents for the past 29 years. Kuoni offer holidays in a wide variety of destinations, including Maldives holidays, Mauritius holidays, Dubai holidays and holidays to Thailand.

Kuoni voted best 'Luxury Tour Operator' at the Sunday Times Travel Magazine Readers' Awards 2011

Mon, 05 Dec 2011 14:41:44 GMT

Kuoni is proud to have been voted number one in the 'Luxury Tour Operator' category at the Sunday Times Travel Magazine Readers’ Awards 2011, held at the beautifully restored St Pancras Renaissance Hotel London.

This is the first year that the Sunday Times Travel Magazine has held a ceremony to celebrate with the winners of these prestigious awards, as voted for by the Sunday Times Travel Magazine readers. The ceremony was hosted by the editor, Ed Grenby, and attended by industry leaders from the airlines, hotels and destinations.

Naomi Wilkinson, Head of Marketing, Kuoni UK said: "I would like to say a big thank-you to the readers who voted for us. At Kuoni, we pride ourselves on our breadth and depth of product in the luxury arena, as well as our renowned customer service and tailor-making capabilities, so to win the 'Luxury Tour Operator' Award makes us very proud."

Other winners in the Sunday Times Travel Magazine Readers' Awards included: Hotel Arts Barcelona (European City Hotel), The Peninsula Hong Kong (Worldwide City Hotel), Rome (European City Break), Southern Spain (European Beach Destination), Maldives (Worldwide Beach Destination), New York (Worldwide City break), Australia (Worldwide Adventure Destination), British Airways (Short-haul Airline) and Virgin Atlantic (Long-haul Airline), all of whom Kuoni are delighted to be working with.

In previous years, Kuoni has picked up the following Sunday Times Travel Magazine Readers' Awards: Favourite Family Tour Operator (2010); Favourite Tour Operator for family holidays (2009); Best Longhaul Tour Operator (2008) and Best Travel Company (2006/2005/2004).

About Kuoni:
Kuoni was established in 1906 in Switzerland by Alfred Kuoni, a visionary adventurer and explorer of his time who opened some of Europe's first travel agencies. It has branch operations in over 40 countries. For 105 years Kuoni has been creating holidays with a spirit of adventure and has been recognised consistently, winning coveted awards such as The World's Leading Tour Operator for 11 years in a row at the World Travel Awards, Best Large Tour Operator at the 2011 Daily Telegraph Ultratravel 100 Awards for five consecutive years and scored most highly in the Which? top 20 travel company survey 2011. Kuoni has also been voted Britain’s Best Long-haul Tour Operator by travel agents for the past 29 years. Kuoni offers travel and packages to a variety of worldwide destinations including Thailand holidays, Maldives holidays, Mauritius holidays, Sri Lanka holidays and USA holidays.

For customers who like to book a holiday face-to-face with their own personal consultant, they are invited to pop into one of Kuoni's exclusive travel stores across the UK. Kuoni stores can be found in; High Street Kensington, Knightsbridge and Cheapside in London, Blue Water, Bristol, Cambridge, Cheltenham, Dorking, Guildford, Kingston, Leeds, Liverpool, Manchester, Milton Keynes, Nottingham, Sheffield and Solihull. Coming soon: Canterbury, Chichester, Westfield Stratford City and Winchester.

Kuoni is ABTA and ATOL protected.

Kuoni wins ten new travel awards

Fri, 18 Nov 2011 12:26:16 GMT

Kuoni, a leading luxury tour operator, has won ten new awards for its travel services, including the title of 'Long Haul Tour Operator of the Year'. These awards help to further endorse its position as the number one operator in the UK for quality and tailor-made long haul travel.

The title of 'Long Haul Tour Operator of the Year' was voted by the Scottish Passenger Agents' Association (SPAA), an important travel trade association in Scotland.

In addition to the 'Long Haul Tour Operator of the Year' award, Kuoni was also named:
- Best Safari, Wildlife and Nature Tour Operator
- Best Weddings and Honeymoons Tour Operator
- Best Tour Operator to the Caribbean and Bermuda
- Best Tour Operator to Asia and Australasia
- A Specialist Award for Best Adult Only Tour Operator
- Silver Award for Best Tour Operator to Central and South America
- Bronze Award for Best Tour Operator across Africa and Middle East

The seven accolades above were awarded at the British Travel Awards, which was presented by Denise Lewis, former British heptathlon Gold Medallist and former 'Strictly Come Dancing' star. All awards were voted for by customers and therefore represent a genuine vote of confidence in Kuoni's products and service, which include Caribbean holiday and Maldives holiday packages.

Kuoni also received the award for 'Long Tour Operator of the year to the Indian Ocean', which was awarded at the Travel Agent Choice awards.

In response to the award wins, Derek Jones, Managing Director of Kuoni UK, said: "I want to thank everyone at Kuoni for the parts they have played in helping us to gain this level of recognition from agents and customers alike. It is a testament to how committed and enthusiastic our staffs are in helping the industry sell with the best support possible from Kuoni, and to ensuring the travelling public enjoy their travels to the maximum."

- Ends -

About Kuoni Group:
The Kuoni Group is one of the world's leading globally-active leisure and destination management travel organisations, with a worldwide workforce of 8 772 (full-time equivalent) employees and consolidated turnover of CHF 3 984 million in 2010. Kuoni's activities are focused on its core leisure travel and destination management businesses. The head office of Kuoni Travel Holding Ltd. is in Zurich, Switzerland, where Alfred Kuoni founded the company back in 1906. The Kuoni Group has steadily and systematically developed its position in the world travel market over the years and has branch operations in Africa, Asia, Europe, India, Middle East, North America, South America and Oceania.

Kuoni UK offers holidays in a number of locations, including holidays in Mauritius, holidays in Dubai, and holidays in Thailand. The company's Authentic Experiences enable travellers to do as the locals do or learn from experts in their field.

Kuoni presents the weather programme on Monocle 24 Radio

Mon, 24 Oct 2011 11:46:50 GMT

Kuoni, the leading global travel service provider, exclusively presents the weather as part of the new radio station from the global affairs magazine Monocle - M24. Both passionate about quality and the zeitgeist, Kuoni and Monocle have formed a new partnership aimed at today's most discerning listeners and travellers. The weather forecast on Monocle 24 provides reports for the world's most important lifestyle centres and holiday destinations, appealing directly to Kuoni customers and travellers who are always on the move within these hotspots.

Monocle 24 is a new radio station from Monocle, the leading international magazine for all globally-minded people who are interested in the most important latest developments in design, fashion, business, culture, travel and global affairs. It offers a number of live shows about culture, city life, design, architecture, fashion and innovative entrepreneurship. On top of this, there is a carefully-selected line-up of music, news and weather reports around the clock. Like the magazine, the station addresses diverse and relevant global affairs topics for an international audience.

"We wanted to build a unique mix of smart talk, truly global news and a great soundtrack to live your day and night by," says Monocle editor in chief, Tyler Brûlé. "Like the magazine, it will be knowing and witty, hard hitting, and off beat."

Kuoni presents the weather forecast exclusively on Monocle 24, which is broadcast throughout the day as individual reports. The programme provides information about the world's most important lifestyle centres and travel destinations and is aimed at listeners for whom travel between today's hotspots is part and parcel of everyday life.

With Monocle, Kuoni has teamed up with a partner that appeals to the same target market - people who demand the very best in terms of quality and appreciate services that not only correspond to their very own lifestyle, but that are also in keeping with the times. Kuoni Concierge at the Bellevue in Zurich creates personalised, high quality holidays especially for these customers.

Remo Masala, Chief Branding & Marketing Officer for the Kuoni Group, explained that the most discerning travellers, who will be in Tokyo tomorrow and New York the day after, as well as those who want to spontaneously get away from it all on the other side of the planet can find out what the weather will be doing in an informative and entertaining way. Masala said: "What's more, Kuoni Concierge also gets them there with exceptional tailor-made solutions that create a new and unique approach to travel."

About Kuoni Group:
The Kuoni Group is one of the world's leading globally-active travel service providers, with a worldwide workforce of 8 772 (full-time equivalent) employees and consolidated turnover of CHF 3 984 million in 2010. Kuoni's activities are focused on its core leisure travel and destination management businesses. The head office of Kuoni Travel Holding Ltd. is in Zurich, Switzerland, where Alfred Kuoni founded the company back in 1906. The Kuoni Group has steadily and systematically developed its position in the world travel market over the years and has branch operations in Africa, Asia, Europe, India, Middle East, North America, South America and Oceania.

Kuoni UK offers luxury holidays in a number of beautiful locations, including Sri Lanka holidays, Maldives holidays, Dubai holidays, and Thailand holidays. The company's Authentic Experiences enable travellers to do as the locals do or learn from experts in their field.

Voyages Jules Verne launches new Classic Journeys 2011 and 2012 brochure

Thu, 20 Oct 2011 11:49:07 GMT

Voyages Jules Verne has announced the launch of its Classic Journeys 2011 and 2012 brochure, featuring a host of travel ideas including tours, cruises, trains, resorts and weekends.

In association with their longstanding overseas partners, Voyages Jules Verne is delighted to present this compendium of travel opportunities by air, boat and rail, including special sightseeing arrangements and many VJV special events. Among the selection of worldwide departures available until late 2012 are three new tours: Norway's 'Journey to the Arctic Circle' to the remote regions of Canada; exploring Burma's Irrawaddy River between Mandalay and Pagan in their 'Road to Mandalay' cruise and 'The Eastern and Oriental Express', a luxurious train journey aboard the Venice Simplon-Orient-Express including 5-star accommodation in Bangkok and Singapore.

Voyages Jules Verne are also able to offer travellers genuine price reductions of up to £400pp on selected tours in Peru, India, The Middle-East and South Africa such as 'The Indian Maharaja' travelling Bombay to Delhi, where travellers can save up to £300pp on selected dates. 'The Lost World of the Incas' tour discovering Machu Picchu through the Andes to Lake Titicaca offers a £400pp saving on selected dates.

Similarly, Voyages Jules Verne is rewarding advanced bookings with savings of up £300pp on selected tours such as Norway's 'Hurtigruten Coastal Voyage', 'Med by Private Motor Yacht' cruising remote islands and the Riviera, plus 'Cruising Sicily and Beyond' discovering the breath-taking sights of Sicily, Capri, the Aeolian Islands and Malta.

Solo travellers can benefit from VJV's on-going commitment to offer a choice of departures without financial penalty in its No Single Supplement programme. Tours with the single supplement removed on selected dates include; 'Interlude in Interlaken' to Switzerland, Egypt's 'A Royal Steamer Restored' and the 'Grand Tour of Sri Lanka'. Travellers should bear in mind that there is limited availability.

For a copy of the new Classic Journeys brochure, travellers can contact Voyages Jules Verne on 0845 404 3120, email sales@vjv.co.uk or visit the company's website at www.vjv.com/brochures.

About Voyages Jules Verne:
Voyages Jules Verne was founded in 1978 and its range of product encompasses long-haul and short haul, weekends and expeditions, the conventional and the unexpected, a variety of themes and special interests - all underpinned by quality and value for money. VJV offers tours to a number of worldwide destinations including Kenya tours and Jordan tours.

Kuoni announces new Outbound Europe division

Wed, 28 Sep 2011 11:36:21 GMT

The Kuoni Group has announced a new operational structure following the recent acquisition of GTA. All European tour operating arms of the Kuoni Group will now operate under a new division called "Outbound Europe".

This means that Kuoni UK is now truly embedded in a pan-European Kuoni Group structure. This new organisation supports Kuoni's aim to offer start to end seamless service for its customers, positioning itself as a trusted travel advisor and knowledgeable destination insider. The ability to share Kuoni Group knowledge and support services means the UK arm is given even more muscle in the market.

This new division consists of: Outbound Kuoni Nordic, Outbound Kuoni Europe sales unit, a new Online/Mobile unit and procurement and production unit.

Outbound Europe is headed by Group Executive Board member Leif Vase Larsen while Outbound Kuoni Nordic is led by Mats Dahlquist. Mats' unit consists of Sweden, Norway, Denmark and Finland’s sales units.

The Outbound Kuoni Europe unit comprises Switzerland, UK and France’s sales units and a new Southern Europe & Benelux sub-unit, comprising Italy, Spain and Benelux. The UK division will be led by Derek Jones as new Managing Director Kuoni UK - a promotion from his previous role as VP Distribution & Operations.

The Procurement & Production unit is now headed by Joanna Edmunds who has been promoted from Managing Director Kuoni UK. This unit is the backbone of the Kuoni tour operations as it is responsible for all purchasing and production activities for both the Apollo and Kuoni brands in Europe.

Joanna Edmunds said: "By consistently bundling these activities and aligning product development initiatives more closely, we will be able to generate significant further synergies within our European tour operating business, strengthen our buying position and improve the product and service offerings to our customers."

The newly-created Online & Mobile unit is responsible for all websites at the business-to-customer (B2C) interface. The unit is also home to Group Distribution online activities and to the B2C business of Octopus Travel, which was acquired with the purchase of GTA. Online & Mobile is additionally responsible for developing and utilising new internet and mobile communications.

"In establishing the organisation of Outbound Europe, we are striving to promptly assign the corresponding responsibilities - partly to help us focus on our day-to-day business and our annual objectives as swiftly as possible, and partly to promote the further development and refinement of our new division," says Group Executive Board member Leif Vase Larsen. "These actions should enable us to achieve our overall aim of sustainably and profitably positioning our European tour operating business."

Kuoni UK offers luxury holidays in a number of beautiful locations, including Maldives Holidays, Thailand Holidays and Safari Holidays and locations for honeymoons and other events. The company's Authentic Experiences enable travellers to do as the locals do or learn from experts in their field.

Kuoni Group undergoes 'logical' reorganisation

Wed, 21 Sep 2011 10:49:21 GMT

Kuoni Group has reorganised its business into three new "logical" divisions.

Under the new structure "various business units grouped organisationally according to their business models, activities, geographical spread, growth prospects, customer portfolios and management requirements", explained a statement.

The reorganisation follows the acquisition of Gullivers' Travel Associates (GTA) in May 201 and a three-year investment programme which ends in 2011.

In operation from October 1st, the new structure will consist of a European tour operating business, called Outbound Europe, headed by Leif Vase Larsen; a business-to-business, tour and meetings and incentives division, called Global Travel Services, headed by Rolf Schafroth; and an Emerging Markets and Specialists division, headed by Stefan Leser.

Peter Rothwell, chief executive of Kuoni Group said: "Combining our various business activities all over the world into three new divisions is a logical consequence of our growth strategy, our acquisition activity and a result of our investment and cost-reduction programme.

"Following the acquisition of GTA, Kuoni is fast developing into a diversified global travel group with strong activities in Asia."

"Our updated group structure will enable us to better position our existing tour operating businesses and take full advantage of cross border and cross company synergies.

"At the same time, it will equip us to accelerate our development of those activities - especially our Asian business - that have strong growth credentials."

Global functional units, such as finance, IT, HR and corporate communications, will continue to report directly to Peter Rothwell.

About Kuoni Group:
The Kuoni Group is one of the world’s leading globally-active leisure and destination management travel organisations, with a worldwide workforce of 8 772 (full-time equivalent) employees and consolidated turnover of CHF 3 984 million in 2010. Kuoni’s activities are focused on its core leisure travel and destination management businesses. The head office of Kuoni Travel Holding Ltd. is in Zurich, Switzerland, where Alfred Kuoni founded the company back in 1906. The Kuoni Group has steadily and systematically developed its position in the world travel market over the years and has branch operations in Africa, Asia, Europe, India, Middle East, North America, South America and Oceania.

Kuoni UK offers luxury holidays in a number of beautiful locations, with a host of Maldives holidays, Thailand holidays, USA holidays and Bali holidays. The company's Authentic Experiences enable travellers to do as the locals do or learn from experts in their field.

Quality is an integral part of companies like Kuoni who are aiming at the luxury market, however Kuoni in the UK has recently launched its 'smart' holidays - a collection of three to four-star holidays that have been handpicked and designed to give customers more holiday for their money.

Kuoni launches ananea

Thu, 04 Aug 2011 10:35:23 GMT

Kuoni has announced the launch of its brand new environmentally responsible travel offering, ananea.

These holidays are for those who want to book ethical travel and it underpins the company's long-term credentials as a responsible and sustainable travel company.

The holidays available under the ananea brand - a word that derives from the ancient Greek word for renewal - are available only via an e-brochure. The new style, page turning e-brochure features video streaming and stunning slide shows. The trips within the brochure provide respectful, authentic and responsible travel experiences, from jungle hideaways to volunteering trips, from tours way off the beaten track to indulgent luxury escapes.

Holidaymakers can relax in one of the 21 carefully chosen hotels around the world, many of them being lavish retreats that meet the highest standards of sustainable tourism and fair employment, from Italy holidays and Morocco to the Maldives, Costa Rica and Kenya. Hotels such as the Sextantio Albergo Diffuso regenerated the medieval village of Santo Stefano di Sessanio in Abruzzo's snow-capped Apennine Mountains.

Customers can also enjoy ethical touring and unforgettable experiences such as private access to key projects on an exclusive Born Free Kenya safari or a fascinating insight into self-sufficiency in a Sri Lankan village. Travellers can learn how Vietnam's people have been scarred by war and contamination in moving and inspirational visits with Green Cross or take a self-drive tour of South Africa's Garden Route, staying at Fair Trade lodges.

Joanna Edmunds, Kuoni UK MD commented: "At a recent event at the Royal Opera House, we had Will Travers amongst our expert panel of speakers. Will is the son of Virginia McKenna and he now runs Born Free. He spoke about the support Kuoni has given Born Free over the years and in particular covered some of the projects which were funded by the centenary Cape to Cairo tour which celebrated Kuoni's 100th birthday. All the profits of that wonderful trip went to Born Free and it was incredibly inspiring to hear what a difference this money had made. Born Free is also a key partner for ananea, our new range of sustainable hotels, tours and volunteering."

The third ananea element is volunteering, which adds a new dimension to travel. From climate change to endangered animals, customers can contribute in a small way to change the world for the better by working on projects such as Volunteers Without Borders in Thailand, teaching English to village children, helping with building projects and assisting the development of eco-tourism projects. By booking one of these volunteering projects, customers are actively supporting non-profit organisations, their research, the wildlife and people within the communities.

"The concept of ananea is all about unforgettable experiences, sustainability and respectful travel," explained Dagmar Marrocco, Market Manager for Kuoni. "People want to go on holiday and learn about the community and give something back. These are holidays for those whose urge to preserve is as strong as their desire to discover. It's part of our mission to be a socially and environmentally aware tour operator."

About Kuoni:
Kuoni offers luxury holidays in a number of beautiful locations, with a host of Cuba holidays, Egypt holidays, USA holidays and Bali holidays. The company's Authentic Experiences enable travellers to do as the locals do or learn from experts in their field.

Quality is an integral part of companies like Kuoni who are aiming at the luxury market, however Kuoni has recently launched its 'smart' holidays - a collection of three to four-star holidays that have been handpicked and designed to give customers more holiday for their money.

Kuoni reveals surge of five-star Cuba bookings

Wed, 27 Jul 2011 15:57:58 GMT

Kuoni, the luxury travel group, has announced that despite recessionary times, it is experiencing a surge of interest by holiday makers choosing to travel to Cuba, the Caribbean’s largest island. This fascinating, historic destination has seen an increase in bookings by some 25% when compared to 2010.

There is also increasing demand for luxury accommodation with travellers opting for five star properties above other hotel grades. Current figures show almost half of all Cuba bookings were in five-star properties, up 53% on last year.

Responding to this trend, Kuoni have introduced a brand new five star property opening in November 2011. Melia Buenavista Royal Service & Spa set on the tropical paradise island of Cayo Santa Maria, with impressive dive sites and a UNESCO Biosphere Reserve as a backdrop.

The resort is perfect for couples and honeymooners. This adults-only, all suite resort offers guests a complimentary 25-minute massage and a hydrothermal circuit in the hotel’s grand spa, seductive rooms, butler service and late check-out. The hotel also offers an all inclusive plan, which gives guests the reassurance of knowing everything is paid for.

The Cuban city of Havana is a romantic and atmospheric World Heritage Site, where time appears to have stood still since the 1950’s. It's perhaps appropriate on a Cuba holiday to be picked-up on arrival, in a vintage fifties car, and taken to the hotel in style. Cuba is also known for its rich forests, waterfalls, breathtaking beaches and wildlife.

Cuba can be found in the pages of the new Mexico and Caribbean brochure, which can be downloaded from the Kuoni website.

Ends

About Kuoni:
Kuoni Travel LTD is ABTA and ATOL protected, giving customers financial protection and ensuring they won't be stranded abroad. Customers are safe in the knowledge that while they are abroad, Kuoni has professional ground agents and English speaking guides to ensure they have an enjoyable stay.

Founded by Alfred Kuoni in 1906, Kuoni Travel has grown into not only the largest travel company in Switzerland, but also one of the leading travel organisations in the world.

Kuoni offers luxury holidays in a number of beautiful locations, with a host of Cuba holidays, Egypt holidays, USA holidays and Bali holidays. The company's Authentic Experiences enable travellers to do as the locals do or learn from experts in their field.

Kuoni wins Daily Telegraph Ultratravel award for Best Large Luxury Tour Operator

Thu, 09 Jun 2011 14:50:00 GMT

Kuoni, leading travel specialist, has won the prestigious ULTRA (Ultimate Luxury Travel Related Award) for Best Large Luxury Tour Operator at the Daily Telegraph's Ultratravel Awards for the fifth consecutive year, as voted by the readers of the Daily Telegraph's Ultratravel magazine.

The awards, hosted by Telegraph Travel Editor Graham Boynton, were held on Monday 16th May at London's Savoy Hotel and were supported by a host of 'Help for Heroes' celebrities, which included venerated heroes such as the oldest living spitfire pilot and the widow of an incredible bomb disposal expert who saved many, many lives.

Commenting on the win, Kuoni UK MD, Joanna Edmunds said; "I thoroughly enjoyed the Ultratravel Awards ceremony which was very moving and very humbling. Whilst our work may not be in quite the same league I am incredibly proud that we have been voted Number One once again by the Telegraph's readers. It is a real testament to all of our staff's hard work, care and attention".

Each year the Ultra's raise money for a specific charity and this year the awards will be helping to support the 'Help for Heroes' charity with its efforts to provide grants that aim to provide practical direct support for wounded UK military servicemen and women. At the recent event at the Savoy in London, guests were fortunate to meet some of these heroes and hear their stories.

About Kuoni:
Kuoni Travel LTD is ABTA and ATOL protected, giving customers financial protection and ensuring they won't be stranded abroad. Customers are safe in the knowledge that while they are abroad, Kuoni have professional ground agents and English speaking guides to ensure they have an enjoyable stay.

Founded by Alfred Kuoni in 1906, Kuoni Travel has grown into not only the largest travel company in Switzerland, but also one of the leading travel organisations in the world. Kuoni offers luxury holidays in a number of beautiful locations, with a host of holidays in Maldives, holidays in Thailand, Mauritius holidays and St Lucia holidays, as well as a host of memorable experiences such as brewing coffee at ancient Brazilian fazendas, tracking chimpanzees in the wilds of Tanzania and salsa dancing in Havana. The company's Authentic Experiences enable travellers to do as the locals do or learn from experts in their field.

Kuoni sale campaign gets a new social twist

Mon, 07 Feb 2011 15:29:43 GMT

Kuoni's 'We Know What You're Thinking' Sale campaign is taking a new twist as it enters a 'social' phase and the luxury tour operator will be asking customers to tell them exactly what they're thinking.

Kuoni will be challenging its customers to come up with amusing lines for different themes over the coming weeks to see if they can better its own offerings such as: The Kuoni 'I'm sorry I got you such a dreadful Christmas present I hope you'll forgive me' Sale or The Kuoni 'I want to broaden my mind not permanently shrink my bank balance' Sale.

The first week of the new social campaign has kicked off with Kuoni luxury holidays asking its customers to describe in less than 20 words why they are desperate to escape the UK for warmer shores now.

Entries for the competition can be made through the Kuoni Facebook page, via Twitter by using the hashtag #kuonisale or through the Kuoni website.

The wittiest and most creative lines which are provided each week will then be featured on the Kuoni website and the contributor will win an Amazon Kindle 3G along with a £10 voucher to enable the winner to stock up on their holiday reading. There will also be one lucky overall winner from the 3 week competition who will be announced on the 21st of February. This person will win a 4 night holiday to Dubai at the Atlantis The Palm and their winning line will be featured in Kuoni's last weekend of advertising before the sale ends on 28th February.

About Kuoni:
Kuoni is ABTA and ATOL protected, giving customers financial protection and ensuring they won't be stranded abroad. Customers are safe in the knowledge that while they are abroad, Kuoni have professional ground agents and English speaking guides to ensure they have an enjoyable stay.

Kuoni offers luxury holidays in a number of beautiful locations, including a range of all inclusive Maldives holidays, Thailand holidays and Kenya safaris as well as a host of memorable experiences such as brewing coffee at ancient Brazilian fazendas, tracking chimpanzees in the wilds of Tanzania and salsa dancing in Havana. The company's Authentic Experiences enable travellers to do as the locals do or learn from experts in their field.

Kuoni launches new Italy holidays brochure for 2011

Thu, 09 Dec 2010 16:20:33 GMT

Kuoni, the luxury holiday specialist, recently launched its all new brochure for 2011 holidays in Italy. In its pages, readers will find quintessential Italian experiences ranging from cookery lessons in Tuscany and visits to Lake Como to zooming round the countryside in a Maserati and climbing up Mount Etna.

These experiences prove that La Dolce Vita is thriving in our Italy holidays with a selection of colourful activities on offer in Kuoni’s latest Italy brochure, which is valid between January and December 2011.

"From city breaks and glorious Italian lake holidays, to stunning coastline and rural retreats in Tuscany, our Italian brochure reflects the fantastic breadth of the country, pushing outside the usual realms of fashion, food and drink," said Sheena Paton, Kuoni UK Market Manager for Europe.

Highlights from the new brochure include new hotels, such as the 14th century manor house, Relais Histo, in Alberobello, the stunning and tiny Hotel In Pietra in Matera converted from a 12th century church and the beautiful five-star Tuscan Villa le Maschere with wellness area, lake and expansive park.

Unsurpassed experiences that get beneath the skin of the country also feature in the new brochure, including an afternoon at the twice-yearly Palio in Siena, the most famous bareback horserace with colourful pageant of costumed flag wavers. Prices include a private guided tour of Sienna and seats in the balcony or stalls. Travellers can also venture through Venice along the famous Grand Canal by gondola, complete with singing gondolier.

The new brochure also highlights full day tours of Rome, from the awe-inspiring colosseum, Roman Forum, St Peter’s Basilica and Trevi Fountain to the glamorous Via Veneto, the River Tiber, Villa Borghese and Palace of Justice.

About Kuoni
Kuoni is ABTA and ATOL protected, giving customers financial protection and ensuring they won't be stranded abroad. Customers are safe in the knowledge that while they are abroad, Kuoni have professional ground agents & English speaking guides to ensure they have an enjoyable stay.

Kuoni offers luxury holidays in a number of beautiful locations, including a range of all inclusive Maldives holidays, Dubai holidays and Kenya safaris as well as a host of memorable experiences such as brewing coffee at ancient Brazilian fazendas, tracking chimpanzees in the wilds of Tanzania and salsa dancing in Havana. The company's Authentic Experiences enable travellers to do as the locals do or learn from experts in their field.

Kuoni release its new Egypt, Dubai, Morocco & Arabia brochure

Thu, 04 Nov 2010 14:40:48 GMT

Kuoni is bringing to life the wonders of Egypt, Dubai, Morocco and Arabia with its latest holiday brochure. Valid from January 2011 to March 2012, it provides a snapshot of all that is worth seeing and experiencing in this richly historical region.

The new brochure gives holiday makers the chance to take an Egypt holiday and soar over Abu Simbel's temples by light aircraft, barter in Morocco's bustling souks, try the world's fastest roller coaster in Abu Dhabi, follow Oman's Frankincense Trail, marvel at Libya's finest preserved Roman city and Petra's 2,000-year-old red rose Treasure in Jordan, enjoy a range of holidays in Dubai and snorkel among vivid coral in the Red Sea.

"The awe-inspiring countries and age-old cultures represented in this brochure are nothing short of spellbinding," said Sarah Beckwith, Kuoni UK market manager for Egypt, Dubai & Arabia. "Kuoni has brought them altogether and packaged them in a way that everyone can enjoy."

Of special note is El Jadida in Morocco, which has been introduced as a new destination for Kuoni. El Jadida is just one hour south of Casablanca, and Kuoni is now able to offer this five-star, family-friendly Mazagan Beach Resort which includes a spa and golf course, seven restaurants and bars, a casino, kids club, nightclub and located on a 7km stretch of beach.

Other new hotels which have been added include the luxurious five-star One&Only on Dubai's impressive Palm opening November 13; the five-star Old Palace in the Old Town opposite the world's tallest tower, Burj Khalifa, in Dubai; the four-star Le Meridien in Abu Dhabi with a tempting array of dining and leisure options; the family-friendly five-star Novotel Sharm resort in Egypt's Naama Bay; the opulent five-star Sofitel Essaouira Mogador in Morocco for golf enthusiasts spread over a 600-hectare forest; and the brand new 14-room riad called Angsana Riad Dar Zaouia in the middle of the Medina.

About Kuoni
Kuoni is ABTA and ATOL protected, giving customers financial protection and ensuring they won't be stranded abroad. And customers are safe in the knowledge while they are abroad that Kuoni have professional ground agents & English speaking guides to ensure they have an enjoyable stay.

Kuoni offers luxury holidays in a number of beautiful locations, including a range of holidays in Thailand, Kenyan safaris as well as a host of memorable experiences such as brewing coffee at ancient Brazilian fazendas, going on a Nile cruise, tracking chimpanzees in the wilds of Tanzania and salsa dancing in Havana. The company's Authentic Experiences enable travellers to do as the locals do or learn from experts in their field.

Kuoni launches Google Gadget Ad

Wed, 03 Nov 2010 14:55:49 GMT

Kuoni has launched a new Google Gadget Ad which offers a fun, interactive and fast way to find holiday inspiration and their very best offers in just three easy steps.

Kuoni hopes that the new Gadget will offer the perfect way for customers to get inspired and get up-to-the-minute latest offers.

Google has said that "past gadget campaigns have shown that 50% of people who see the ad, interact with it."

The Kuoni Google Gadget combines convenience with Kuoni's knowledge and experience, offering a fun and informative way to quickly check out the best deals Kuoni has on offer. Holiday types include exotic beaches, all inclusive, romantic hideaways and spa holidays.

Customers can follow three easy steps to find their ideal holiday. Step one asks the user to choose the type of holiday they would like from the following options: exotic beaches, all inclusive holidays, romantic hideaway or spa holidays.

Customers can then choose when they want to go (within the following four months) and how long they want to go for. Kuoni then searches its holiday database to find the best luxury holidays to the search criteria.

For further information, users can click on the link to the Kuoni website for more personalised offers, and see all the offers Kuoni has available.

There is also an 'I don't mind' option that lets Kuoni pick customers' ideal holiday for them, searching its database for the best deal offered at the time .

Naomi Wilkinson, Head of Kuoni UK Marketing said: "We are continually looking at new and innovative ways for customers to interact with our brand. This Google gadget ad is another channel for consumers to be able to see at a glance our wide range of special offers we have available based on the holiday type most suitable for them. Consumers want to have information immediately at the touch of a button, or three, as well as an easy and enjoyable experience."

Kuoni is an award winning leading holiday specialist and Winner of the 2009 Travolution award for Best Tour Operator Website. Kuoni is also shortlisted for the 2010 award too.

About Kuoni
Kuoni is ABTA and ATOL protected, giving customers financial protection and ensuring they won’t be stranded abroad. And customers are safe in the knowledge while they are abroad that Kuoni have professional ground agents & English speaking guides to ensure they have an enjoyable stay.

Kuoni offers luxury holiday travel in a number of beautiful locations, including a range of all-inclusive Maldives holidays, Thailand holidays and Kenya safaris as well as a host of memorable experiences such as brewing coffee at ancient Brazilian fazendas, tracking chimpanzees in the wilds of Tanzania and salsa dancing in Havana. The company's Authentic Experiences enable travellers to do as the locals do or learn from experts in their field.

Kuoni reveals its Top 10 Holiday Hotlist

Tue, 07 Sep 2010 16:36:33 GMT

Kuoni has announced the launch of the Kuoni Holiday Hotlist, a collection of top hotels and tours selected to suit a range of travel needs. Realising that every traveller wants different things from their individual holiday, Kuoni travel experts have searched the world personally checking and hand-picking the best resorts to make it easier for customers to choose between them.

The Hotlist includes the Top 10 Holiday destinations for value, romance, wellness, all-inclusive and culture, in worldwide destinations for travel between October 2010 and June 2011. The Kuoni Top 10 Holiday Hotlist can be found online on Kuoni's website.

Naomi Wilkinson, Head of Kuoni UK Marketing said: "We've taken the hard work out of selecting the perfect holiday with the launch of the Kuoni Holiday Hotlist - a selection of our Top 10 holidays from relaxing retreats to cultural discoveries. Kuoni's range of distinctive products and services offer authentic experiences that are new and life-enhancing and now made even easier to identify the perfect holiday fit using these lifestyle choices."

Highlights of the Top Ten list include, for value, Sharm El Sheikh in Egypt which offers superb dining opportunities and 4.5 star accommodation at the Ritz-Carlton while travellers looking for a romantic getaway can enjoy luxury holidays to the Maldives and stay in a luxurious beach villa on Maafushivaru.

For wellness, Kerala in India made Kuoni's hotlist, a perfect hideaway with rejuvenating treatments available at the Jiva Spa and accommodation at the 4.5 star Taj Green Cove Resort. All-inclusive holidays in Barbados are also in Kuoni's top ten, offering gourmet cuisine, watersports, cooking lessons, golf, yoga and much more at the Almond Casuarina Beach Resort.

Egypt is also recommended by Kuoni's Hotlist for those looking to soak in some culture on their holiday with Nile cruises guided by an Egyptologist as well as luxury accommodation aboard the MS Darakum.

- Ends -

Notes to Editors:
Kuoni is ABTA and ATOL protected, giving customers financial protection and ensuring they won’t be stranded abroad. And customers are safe in the knowledge while they are abroad that Kuoni have professional ground agents & English speaking guides to ensure they have an enjoyable stay.

Kuoni offers luxury breaks in a number of beautiful locations, including a range of all-inclusive Maldives holidays, holidays to Thailand and Kenya safaris as well as a host of memorable experiences such as brewing coffee at ancient Brazilian fazendas, tracking chimpanzees in the wilds of Tanzania and salsa dancing in Havana. The company's Authentic Experiences enable travellers to do as the locals do or learn from experts in their field.

Kuoni releases latest Latin America brochure

Tue, 10 Aug 2010 10:40:07 GMT

Kuoni has released its latest Latin America brochure that brings together the 15 colourful countries and destinations that make up Latin America including Argentina, Belize, Bolivia, Brazil, Chile, Columbia, Costa Rica, Ecuador, Galapagos, Guatemala, Mexico, Panama, Peru, Uruguay and Venezuela. The brochure is valid September 2010 to December 2011.

Tamara Diethelm, Head of Commercial and Market Management at Kuoni said: "Latin America, of all the regions around the world, probably offers the most exciting and diverse landscapes, diversions and cultures and we’ve put together more for nature lovers, explorers, free spirits and beach lovers this year to make the adventure even more unforgettable."

The brochure highlights authentic Latin America experiences such as learning from historians, gauchos, tango and samba professionals, wine experts, polo players, chefs and bartenders around the region, all offering the best indigenous experiences.

Honeymooners booking a deluxe oceanfront room at Live Aqua Cancun, Mexico are guaranteed a room upgrade and 30-minute massage while all bookings at Cancun's Secrets Maroma/Dreams Tulum Riviera resort paradise trigger a resort credit of US$100pp per stay for customers to spend during their time at the resort.

Latin America visitors can also visit the Mayan ruins of Chichen Itza, now listed as one of the New Seven Wonders of the World and explore the stunning vineyards and wineries of Chile's Casablanca Valley as well as having the chance to imbibe some of the country's world-famous wines.

When on Argentina holidays travellers can learn ride polo horses at one of the vast ranches that dot the countryside. By the end of the day visitors will know all about polo equipment and technique before being taught how to play the game at an authentic 'estancia' called Villa Maria, complete with lunch and afternoon tea.

The new brochure will also allow tourists to discover the newly expanding area on the northern Pacific coast of Costa Rica. Golfo de Papagayo's tropical setting with beautiful beaches overlooking the Pacific is the backdrop for the four-star all-inclusive Hilton Papagayo and the five-star Four Seasons Resort Papagayo hotel.

More Costa Rica beach holidays are on offer at Tamarindo, a former fishing village, with pristine beaches and superb natural surroundings. Stay at either the new 3.5 star all-inclusive Barcelo Langosta Beach or the four-star established Hotel Capitan Suizo hotels.

Cruises around the natural paradise that is the Galapagos Islands on the Yacht La Pinta are also highlighted, giving Kuoni customers the chance to learn from a team of naturalist guides about the famous birdlife that Charles Darwin discovered.

A new direct, twice weekly service of flights from Gatwick airport to the Mexican beach resort starts on 3 November 2010.

- Ends -

Kuoni offers luxury breaks in a number of beautiful locations, including a range of all inclusive Maldives holidays, holidays to St Lucia and Ken

Emirates Tours releases 2011 brochure

Thu, 05 Aug 2010 11:35:11 GMT

Emirates Tours has produced its 2011 travel brochure, due for release at the beginning of August.

The new brochure includes an expanded range of early booking offers as well as increasing its offering of luxury holidays in Thailand and Australia.

The brochure will have a similar look to the 2010 offering following positive feedback from clients and travels agents on its design. This includes a subtle floral motif on the front cover, which this year will be coloured navy blue.

The Emirates Tours 2011 brochure offers 17 destinations, with revamped sections offering new hotels. The luxury holidays in Thailand section has been bulked up to include four new hotels while the Australian section now has five new hotels as well as the new Discover Australia Tour. Other new hotels include lodgings in the Maldives, Mauritius, Seychelles and Shanghai.

The brochure also details luxury holiday deals such as discount of 10-20% on certain Dubai hotels for booking early and a VIP card for the Residence Mauritius.

Customers are now also able to fly on the Emirates A380 from Manchester.

Beth Alcorn, Product and Marketing Manager Emirates Tours UK, said: "We are excited to launch our 2011 brochure. Within its pages, our customers will find an even wider choice of value for money holidays than ever before. Whether you are looking for laid-back luxury on a tropical island in the Maldives or a cultural revelation touring India, the 2011 Exceptional brochure has all this and more.”

About Emirates Tours:
Emirates Tours is part of the prestigious Emirates Group, and specialises in offering tailor-made Luxury Holidays, providing luxury holidays in Australia, Oman, the Indian Ocean, Far East, China, India, Sri Lanka, South Africa, Australia and New Zealand, as well as a number of additional Luxury Holiday Deals.

As a subsidiary of airline Emirates, which has won more than 400 international awards for excellence, Emirates Tours benefits from the extensive network, resources and renowned quality associated with one of the world's top airlines.

Kuoni opens stylish new travel store in Nottingham

Fri, 30 Jul 2010 15:49:29 GMT

Kuoni opens new luxury travel store in the heart of Nottingham's shopping heartland, Bridlesmith Gate. The store is a landmark opening for Kuoni, as it is the 'tenth' luxury travel store opening for the company in the UK, and is part of an ongoing strategy for retail growth over the next 18 months.

The new store has created six jobs locally and follows the recent opening of five chic and exotic Kuoni travel stores in Bristol, Milton Keynes, Bluewater, Solihull and Cheltenham.

The Nottingham opening is seen as yet another great location for the luxury holidays brand as it re-writes the history books on the look and feel of travel stores of the future. The Nottingham store has sumptuous seating, natural wood desks and brochure display areas; video screening to exhibit the far flung and exotic destinations on offer and a team of dedicated and well travelled advisors will be making sure shoppers have an enjoyable and memorable experience when they book a Kuoni holiday.

Derek Jones, Kuoni Distribution director explained: "We are proud and excited to open a store in Nottingham. We hope to have an enthusiastic welcome from the City and quickly become a 'must visit' store for the three million or so people who live within one hour of Nottingham's city centre.

"We want to encourage shoppers to visit Kuoni as part of their regular shopping trips. Anna Muir, the store manager and her team literally have the world at their fingertips and visitors to the store can book anything from an around the world trip to a weekend break."

Anna Muir added: "Nottingham is a vibrant city with a great reputation as a destination for shopping, and we want to encourage people to shop for holiday ideas and inspirations throughout the year, not just when they think they need a holiday. We want customers to browse our store the same way they shop for other luxury purchases."

Cllr Penny Griggs, Sheriff of Nottingham, commented: "We are delighted to have a leading travel brand like Kuoni in our midst. Nottingham has a wealth of both local and international business offering fashion, beauty, technology, music and sports brands and Kuoni is a welcome addition to what we have to offer local shoppers. Kuoni offer a truly dynamic new approach to buying travel for every budget and have over 100 years experience in the travel business. Now we can book our family holidays, weekend breaks or inspirational holidays of a lifetime and then enjoy shopping for the perfect holiday wardrobe in the other great stores we have in our city centre."

Derek Jones concluded, "We hope to change the way consumers shop for holidays. Kuoni have an enviable reputation for first class customer service from a team of well travelled and dedicated travel advisors who work in-store and Nottingham will be no exception. We hope to make every holiday booked the well deserved break from everyday life that we all need."

-ENDS-

About Kuoni:
Kuoni, the luxury holiday operator, was established in 1906 in Switzerland by Alfred Kuoni, a visionary adventurer and explorer of his time who opened some of Europe's first travel agencies. Today it has branch operations in over 40 countries.

Kuoni offers luxury breaks in a number of beautiful locations, including luxury Kenya holidays, all inclusive Barbados holidays and exciting

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