npower backs Wear Your Shirt to Work day

Wed, 25 Aug 2010 09:34:06 GMT

npower in Worcester is taking part in a nationwide 'Wear Your Shirt to Work' day to mark 100 days to go until the official decision by FIFA of who will host the World Cup in 2018.

npower is an official supporter of the England 2018 FIFA World Cup Bid, and will be urging all of its 12,000 staff to get behind the campaign. Wear Your Shirt to Work day also coincides with a tour of some of the potential host cities by a delegation from football governing body, FIFA.

Wear Your Shirt to Work day is an initiative driven by the England 2018 Bid team and involves employees doing just as it suggests; wearing the shirt of their chosen football team to work. As well as encouraging England football fans to back the bid and raising awareness of the bid to host the 2018 FIFA World Cup, the initiative is also designed to show the passion many in England have for football during the crucial FIFA visit.

Emma Collins, sponsorship manager at npower, commented:"As official supporters of the Bid, we are more than happy to support this campaign by the England 2018 Bid team. Wear Your Shirt to Work day is a great way to engage our entire workforce in supporting the Bid and to raise awareness of npower's involvement in it.

"We will be encouraging everyone to take part and wear their football shirts with pride to show FIFA that England not only has the facilities to host the World Cup, but the passion too."

England 2018 Chief Executive Andy Anson said: "It's great that npower is joining our Wear Your Shirt to Work campaign. The purpose of the day is to raise awareness of our Bid, have some fun, and to also mark an important milestone; 100 days until FIFA makes its decision about which country will welcome the World Cup in eight years time.”

FA calculations suggest that the prize of a successful Bid could be a massive £3.2 billion boost to the economy. npower's own research shows that more than 82% of bosses believe a World Cup in England would be great for business, 55% say it will deliver major financial benefit, and 63% say it would boost morale.

About npower:
npower is one of the top energy suppliers to the UK business market, serving over 238,000 small to medium sized enterprise sites and around 17,000 industrial and commercial customers, with over 100,000 sites

npower is dedicated to helping UK businesses use energy more efficiently and therefore spend less money on their bills. We aim to have a positive impact on the communities we serve and reduce our customers’ carbon footprint whilst always improving our service to our customers.

npower supplies green energy to Wembley Stadium and the Liberty Stadium in Swansea.

npower specialises in risk management solutions, including market-leading flexible energy purchasing, energy efficiency, and broader energy management functions, tailored to every size of business.

npower is committed to helping its small business customers to improve their energy efficiency. Since 2006 the ‘e3’ campaign (standing for energy, efficiency, environment) has offered business customers advice and guidance on reducing energy consumption. New business customers receive an energy monitor designed to improve their consumption awareness as well as access to a dedicated energy efficiency telephone helpline and website.

For major energy users, npower offers multi-utility management consultancy to enable organisations to improve efficiencies right across the procurement/consumption chain.

npower customers include BT, Wembley Stadium plc, AstraZeneca and Sainsbury’s.

npower launches new Price Beater offer for small business customers

Mon, 07 Jun 2010 15:40:52 GMT

npower, official supporter of the bid to host the 2018 FIFA World Cup(TM), is offering to beat SME businesses' renewal offers by 10% throughout the England 2018 Back the Bid campaign.

npower believes that hosting the FIFA World Cup(TM) would bring a much-needed boost to the economy and to British businesses. It's the reason why, throughout the Back the Bid campaign, npower is offering to beat SME businesses' first renewal offers by at least 10% - so for example, for every £20 of energy charged by a company's current supplier, npower could only charge £18. This could provide big savings for many small to medium sized businesses across the UK.

Andy Bickers, head of business sales at npower, said, "Hosting the FIFA World Cup(TM) in 2018 could bring an extra £3.2 billion to the economy, which would give businesses a fantastic lift. 82% of businesses surveyed believe that a FIFA World Cup (TM) in England would be great for business, with 63% saying it will boost morale. But we don't want to wait until 2018 to help businesses, which is why we've launched our Price Beater offer, giving new customers the chance to save on the cost of renewing their energy contract."

The new Back the Bid offer is being made available until 15th November 2010 and is based on the first written renewal quote from the existing supplier.

Further details of the offer can be found on the npower website.

- ENDS -

Notes to Editors

- Terms and conditions apply
- npower reserves the right to withdraw, extend or amend this offer at its sole discretion.

About npower
npower is one of the top energy suppliers to the UK business market, serving over 238,000 small to medium sized enterprise sites and around 17,000 industrial and commercial customers, with over 100,000 sites

npower is dedicated to helping UK businesses use energy more efficiently and therefore spend less money on their bills. npower aims to have a positive impact on the communities it serve and reduce our customers' carbon footprint whilst always improving its service to customers.

npower specialises in risk management solutions, including market-leading flexible energy purchasing, energy efficiency, and broader energy management functions, tailored to every size of business.

For major energy users, npower offers multi-utility management consultancy to enable organisations to improve efficiencies right across the procurement/consumption chain.

npower customers include BT, Wembley Stadium plc, AstraZeneca and Sainsbury's.

npower launches new Wallace & Gromit ad - Hand of Dog

Thu, 13 May 2010 09:36:08 GMT

While many England fans still bear the scars of the fateful game where Maradona proclaimed that the 'Hand of God' knocked England out in 1986, Wallace and Gromit exact their revenge in the new npower TV ad.

The new TV ad supports the Back the Bid 2018 campaign for England to host the FIFA World Cup(TM). As an official supporter of the bid npower is getting behind England 2018, as hosting the World Cup would provide a huge boost for British businesses large and small.

In one of the funniest football ads to be shown on British TV for many years, Wallace & Gromit, the eternal entrepreneurs, are all set to profit from a tournament in England with their madcap pie-making business - "WAG's Pies Ltd". As usual, their best-laid plans are threatened when Wallace's latest invention - a pie-delivery machine - threatens the game with an errant pie.

Gromit sprints through the stands and onto the pitch making a leap for the runaway pie. As he flies through the air and catches hold of the pie, his other paw accidentally makes contact with the football sending it hurtling past the goalie and into the goal.

The advert ends with Wallace smugly viewing the success of his small business venture and Gromit enjoying a read of the local rag. The front page carries a photo of a very familiar dog scoring a goal under the headline "Hand of Dog".

The new advert was created by the agency VCCP and Aardman Animations. The 30 second format will be shown on national television. There is also a 40 second clip available exclusively online that features the unforgettable and original 1966 script and voiceover, which declares "They think it's all over...it is now."

Kevin Peake, marketing director at npower, commented: "We believe a successful bid to stage the FIFA World Cup(TM) in England would be fantastic for the country and particularly for Britain's businesses. We're already committed to helping our business customers save money by saving energy; Wallace & Gromit illustrate, in their fun and endearing way, how hosting the FIFA World Cup(TM) in 2018 could also benefit businesses' revenue."

The advert is part of an exclusive npower series of animations created by Aardman Animations.

Lucy Wendover, Marketing Manager at Aardman, said: "We have enjoyed working on the npower adverts so far which focus on Wallace & Gromit's approach to energy efficiency, but it's been especially exciting for us to take them into the world of football and, as usual, see Gromit saving the day."

npower's Back the Bid campaign is part of its role as an 'Official Supporter' of the England 2018 FIFA World Cup(TM) hosting bid.

About npower:
npower is one of the UK's largest electricity suppliers and has 6.8 million customer accounts across the UK.

npower sponsors the Test Match Series in England, Women's Test Series and the Village Cup.

npower has been awarded platinum status in Business in the Community's CR Index and is one of twenty-nine companies to have achieved the CommunityMark since its launch. All CommunityMark achievers have been recognised for demonstrating excellence in their holistic and strategic approach to community investment.

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