Animal Team Rider develops Junior Surf Team at the Animal Surf Academy

Tue, 29 Jun 2010 12:10:32 GMT

The Animal Surf Academy (ASA) in Polzeath, Cornwall has announced the addition of the Animal Grom Team. With Animal pro surfer Alan Stokes teaming up with the ASA to lead the programme, they will develop an elite junior team with the ASA instructors. This progressive training will breed a new level of surfers who will be mentored by a UK surf hero who will pass on invaluable knowledge from his years on the Pro Tour.

Alan 'Stokesy' Stokes is one of the UK's most established surfers with multiple British titles under his belt and a very large Air Miles account. His dedication & competitive streak has put him at the top of his game, ranking European no. 2 Junior at the start of his career and he's stayed at the top ever since. Alan won the UK Pro Surf Tour in 2009 and scored a career best finishing 5th at the Boardmasters World Qualifying Series event in Newquay.

Stokesy commented: "It doesn't matter how good you are, everyone benefits from a bit of coaching and mentoring and I'm proud to be part of the program. I really enjoy working with the Groms, it takes me back to when I was their age and I'm stoked to see young surfers progress. We have some great youth talent in this country and I'm proud to work with these rippers to help them get to a higher level."

The Animal online store is loaded with all the kit needed for surfing at the academy with Animal boardshorts, swimwear, Animal t-shirts and surf accessories. There are exclusive opportunities and competitions for shoppers as well as free delivery and free returns on all orders and a safe, secure online shopping experience. The Animal E-Store stocks the widest selection of Animal products available in the UK including Animal clothing, watches, bags, footwear, eyewear and accessories, as well as a range of Animal clearance products.

Animal aligns itself as a lifestyle brand based around a number of core sports including surfing, windsurfing, kitesurfing, bodyboarding, mountain biking, BMX, wakeboarding, freeskiing, snowboarding and motorcross. Animal also sponsors key events across these sports and has a team of riders ranging from youth development through to professional.

About Animal
Established in 1987 in Poole, Dorset, Animal is one of the UK's leading freesport brands specialising in the design, marketing and retailing of freesports influenced Animal Hoodies technical clothing, footwear, luggage, eyewear, accessories, watches and Animal flip flops.

Actively involved within core freesports, Animal sponsor high profile riders and operate a number of academies and camps giving newcomers and experienced riders the opportunity to pursue their chosen sports further.

Animal online store launches new season collections

Thu, 04 Feb 2010 09:58:12 GMT

Animal, the freesports apparel brand has announced that its new 2010 spring collection has been launched on their online store.

The Animal online shop stocks one of the widest selections of Animal products available in the UK including clothing, watches, bags, footwear, eyewear and accessories.

The extensive Animal clothing collection for men, women and children provide many transitional pieces suitable for the early months of the New Year as well as a great swimwear collection perfect for the up and coming summer months. The in-house design team take inspiration from Animal's surf heritage, pop culture and other on trend influences to produce a diverse collection suitable for a wide variety of online shopper.

The Animal mens clothing offers a wide selection of product including t-shirts, shirts and jackets. The Animal hoodies have been nicely updated this season with new graphics and a fresh colour palette ranging from loud bright hues to more neutral tones. Great attention has also been spent on shorts and denim collections with new washes, prints and cuts.

For the Animal womens clothing collection, dresses are a big trend this season with a range of cute beach dresses, floaty floral dresses and smart evening maxi dresses. Layering is also key this year with a lovely selection of cardigans, lightweight knits and check shirts. There is also a fabulous selection of Animal bags to compliment every outfit with prints and detail tying back into the main line clothing collection.

Animal retail buying director Tim Metcalfe commented: "Our new collection moves on from where our winter season left off. With a more progressive, vibrant colour palette for men and a softer, more sophisticated styling for women, the Animal collection is fresh and on trend for 2010. New product areas include the launch of a new "Enjoy not destroy" organic clothing collection, loungewear for lazy summer days and more technical advancements in stretch fabric board shorts."

The online store continues to have exclusive opportunities and competitions for its shoppers as well as free delivery with all purchases over £50, free returns on all orders and a safe, secure shopping online experience.

Animal aligns itself as a lifestyle brand based around a number of core sports including surfing, windsurfing, kitesurfing, bodyboard, mountain bike, BMX, wakeboard, freeski, snowboarding and motorcross. Animal also sponsors key events across these sports and has a team of riders ranging from youth development through to professional.

About Animal:
Established in 1987 in Poole, Dorset, Animal is one of the UK's leading freesport brands specialising in the design, marketing and retailing of freesports influenced clothing, technical clothing, footwear, luggage, eyewear, accessories and watches.

Actively involved within the freesports of surfing, snowboarding, windsurfing, kitesurfing and mountain biking, Animal sponsor high profile riders and operate a number of academies and camps giving newcomers and experienced riders the opportunity to pursue their chosen sports further.

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Animal Team Rider develops Junior Surf Team at the Animal Surf Academy

Animal online store launches new season collections