SCH Distribution has been named ‘VMware Distributor of the Year' at the prestigious VMware Channel Awards.
Voted ‘Best VMware Distributor in the UK’ at a gala dinner in London this week, the judging panel praised SCH Distribution (SCHd) for its winning combination of a value-driven approach, broad customer base and end-to-end virtualisation capabilities. Recognising the company's pre-eminent position in the UK channel, the distribution specialist's track record and market leading distribution capabilities were pivotal in securing the nomination. It is VMware’s first award to a Distributor.
Paul Eccleston, SCH Group Director responsible for distribution, said:
"We are delighted to have won this award, which underlines the leading position that SCH Distribution holds in the UK marketplace. Having invested heavily in virtualisation technologies ahead of the adoption curve, this emphasises our ability to help resellers deliver complete solutions irrespective of the scale and timeframe involved."
As a strategic VMware partner, SCH Distribution - operating through its market leading brands ETC, Interchange, Interface Solutions and IQ Sys - was one of the first to adopt a new competency framework announced by VMware earlier this year. Intended to differentiate its reseller network, the new framework is designed to encompass, reward and distinguish partners as virtualisation experts.
The award underpins SCH Distribution's value approach in delivering channel enablement involving sales, technical and marketing capabilities, particularly around desktop and server virtualisation. Last month, the group was also named ‘Best Citrix Distributor UK / Ire / SA’ at the prestigious Citrix Select Awards, for the fourth year running.
“These two awards highlight our strategic commitment to grow our distribution business to be THE Specialist Distributor. As we are seeing an explosion of growth around applications, server and desktop virtualisation, VMware plays a key role in our long term strategy to continuously evolve and grow our capabilities around all leading and new technologies," added Paul Eccleston.
Notes to editor:
Image, left to right:
Matthew Piercy, VMware Senior Director, Northern Europe
John Churchhouse, VMware Senior Manager, Partner Organisation
Sarah Deller, SCHd Sales Director, Enterprise Software
Paul Eccleston, SCH Group Director responsible for distribution
Lynda Edwards, SCHd VMware Vendor Manager
Andy Hunt, VP EMEA Partner Organisation, VMware
Jon Kane, Distribution Manager, UK & Ireland, VMware
As the UK's leading VIP Enterprise Distributor, they have over 25 years experience of server-based computing and networking solutions.
Iain S Bruce iain@revolver-pr.co.uk 0845 130 8992
